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Web Design
Web design begins with content; texts,
pictures, multimedia. Then we begin to discuss how the web
site will look and turn to usability and structural issues; how the
user
gets from here to there.
Tailor-made Websites
My web site work focuses primarily on small and medium size companies,
individuals, interest groups or non-profit organizations. All my
websites are tailor-made according
to client requirements.
I've created several tools to clarify what we're trying to achieve
and keep
the budget low. Most of the time and budget will be spent
on communication and content creation. Like anything else,
the clearer the concept, the less costly the implementation.
Websites Have Two Legs
The web stands upon two legs:
- Text content - The search engines (Google,
Yahoo, etc.) don't see pictures and videos. If you don't tell them
in the text what your website is all about, nobody will find it.
This is our common work as owner and designer and there are many
ways we can give the search
engines "something profitable to grind."
- Outer elements - it's important, how many
people link to your website, where
articles about you or your product appear, which
blogger recommends you. A successful website must be promoted
by owner initiative over the long term. You are the one who knows
your field and your target audience. I am there to advise and help
you.
Marketing Strategies for Your Web Site
Think about the target audience your web site aims for and
how the web site promotes your goals:
- As secondary advertising following an action--you
gave someone a flyer or business card, created an advertising campaign
in traditional
media
or on
the internet. In this case, we needn't be restricted regarding
design or content in regard to search engine optimization. A small
website with contact, map, description of your project
etc., may suffice
- As a source of potential clients, in which case
the website must bring its own visitors. This may require a
larger website with intensive content, while respecting
design and content restrictions of various search engines.
Prices and Conditions
- Based on our initial communication, I propose an individual
budget for each project.
- The completion date depends on the demands of
the project, but also on client flexibility, ability
to supply materials (photos,
basic texts) and provide feedback.
- I will suggest suitable technical solutions regarding domain
names, hosting and e-mail addresses. To insure
clear ownership of these services, it is most straightforward
when client orders and
pays for them
directly. Designers come and go--domains are forever.
- After confirming proposed budgets, I issue a 50%
advance invoice payable immediately. Final
or incremental invoice balances are payable
within 2 weeks of presentation.
Webdesign Pricing
- The rate for web work of all types (texts, photo editing, design,
communication with the client, etc.) is 500 CZK per hour.
Although I create an individual budget for each project, the following
are approximate estimates:
Basic minimal web site
for
5
- 10.000 CZK includes:
- original webdesign with your logo and colors
- approximate 5-10 pages, typically for example homepage,
contact, map, project description, history.
- instructions on marketing your web site
Minimal web sites insure "your presence on
the web."
Specifically searched for by your project's name, your site
is guaranteed to be found. |
Standard web site for small companies
or individuals
for 15 - 20.000,- CZK includes:
- original web design with your logo and colors
- approximate 10-30 pages, preparation
of larger volume of text or photos
- a couple of more complicated features such as mail/order
forms
- instructions on marketing your web site
Standard web sites attract visitors
who don't know you, based on search terms related to your
project in the search engines. |
Can
we help building your website? Feel free to contact
us.
- Free initial site/project overview.
- Flexible web design services in Czech or English on an as-needed
basis.
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